Archives for: December 28th, 2015

Top Content Marketing Tips This Week: Becoming a Twitter Power User

December 28, 2015 by Tricia Goss

Twitter Power User

This week’s content marketing tips newletter included exceptional insights and advice on using Twitter for social media marketing. If you haven’t signed up for our newsletter yet, you can do so here: Subscribe to the Content Marketer’s Corner

Now, on to this week’s top picks!

How To Become A Twitter Marketing Pro With $0 Budget

Here are some tips and tools, in an infographic from Salesforce, that anyone can use to become a Twitter marketing pro.

If your content marketing budget is a bit tight, you will appreciate the tips and tricks in this post…Read more

Filed Under: Content Marketing, Social Mediatagged with: , , ,

Creating Your First Marketing Vine Video

July 8, 2015 by Tricia Goss

Not using Vine as part of your social media marketing strategy? If you knew that five Vines were tweeted every second and 100 million people watch Vine videos on a monthly basis, might you change your mind?

Sure Payroll published an infographic that is loaded with tips and strategies to help you produce an effective Vine marketing strategy.

Vine videos are six seconds long, so you have to plan well to convey your message. One tip in the infographic is to sketch or write your storyline in six boxes, one for each second, to get a visual idea of how…Read more

Filed Under: Infographics, Social Media, Strategytagged with: , , , , ,

Why You Should Learn How to Create Animated Infographics

May 21, 2015 by Tricia Goss

Creating Animated InfographicsYou have mastered the fine art of creating an infographic; now what? How about an animated infographic?

Think that’s way beyond your skill range? Maybe not! Tabletop Whale has published an (animated) infographic that is actually a tutorial on creating animated infographics.

Why would you want to go to the effort to animate your infographic?

You Really Should (and Can) Design Infographics

March 25, 2015 by Tricia Goss

Reasons to Make InfographicsTried your hand at infographics yet? Everybody loves a well-made infographic, and Digital Marketing Philippines recently published one that provides data-backed reasons why they are so popular.

For instance, they easily capture peoples’ attention, they can go viral without difficulty and they offer another means of telling your story.

If you are not a designer, you might feel intimidated by the thought of making your own infographic. Try starting with a template or using an online tool rather than starting from scratch. Our post, Awesome Tools for…Read more

Filed Under: Infographicstagged with: , , , ,

Creating Innovative Visual Content

March 11, 2015 by Tricia Goss

Visual Content TrendsVisual content is a key component to any content marketing strategy, and, fortunately, you have an arsenal of tools and resources at your disposal.

Creating visual content with innovative design can give you an edge over other brands, and Coastal Creative Reprographics has published an infographic that might just give you the insights you need to do so.

You are likely familiar with some of these trends, such as rich content experiences and better typography. Others may be new to you, but likely not for long.

For instance, there are reports…Read more

Filed Under: Design, Infographics, Trendstagged with: , , , ,

Creating Unique Images to Make Your Curated Content Stand Out

January 14, 2015 by Tricia Goss

Tips for Creating Unique Images for Your Curated ContentOne way to expound on curated pieces is by adding your own unique images. The benefits of doing so are numerous.

By using your own graphics, you avoid the risk of copyright infringement that might occur if you were to use the image associated with the original piece. Your custom images can also enhance the curated content and make each piece even more relevant to your audience.

You can use tools, techniques and themes to create a collection of graphics that complement one another and represent you,…Read more

Filed Under: Content Marketing, Curationtagged with: , , , , ,

Selecting and Sizing Facebook Ad Images

December 15, 2014 by Tricia Goss

Facebook Photo Sizes and TipsIt seems as though Facebook is always making some sort of changes, doesn’t it?

TechWyse has offered some assistance by updating their Facebook image cheat sheet so that you don’t have to guess, edit and spend a ton of time on your cover pages, posts and other graphics you share.

All of the images you post are important, but you really want to make sure those you use for Facebook ads are optimized so that you get the most impact for your dollar.

Some tips for choosing the best photos…Read more

Filed Under: Infographics, Social Mediatagged with: , , , , , ,

Great Sources of Free Images for Social Media

November 3, 2014 by Tricia Goss

Free Image SourcesThe image you choose can make or break your social media updates, blog posts and other content. But, finding the right picture to accompany your post can be challenging.

Not only do you need to find one that complements your post and grabs readers’ attention, but you also have to make sure you are free to share the pic. You can purchase stock photos, but that could take a bite out of your budget and even then, the choices are not always ideal.

When you know where to look, you can find…Read more

Filed Under: Blogging, Social Mediatagged with: , , , ,

What Makes An Infographic Rock?

October 13, 2014 by Tricia Goss

Consumers Love InfographicsWe all know by now that visual content is engaging and highly shareable, but do we really understand why?

A recent infographic published by Market Domination Media provides valuable insight into the power of infographics and other data visualization.

People can process information more quickly and recall it more completely when the data is presented in a visual format.

Infographics can be tremendously effective, but only if you do your part. You must arrange relevant, coherent data structured in a practical, comprehensible format with the least amount of text necessary to convey…Read more

Filed Under: Content Marketing, Infographics, Social Mediatagged with: , , ,

12 Cool Tools for Creating Images for Social Media

September 25, 2014 by Tricia Goss

Creating images for social mediaThe human brain processes visual data 60,000 times faster than text. Your audience’s eyes are drawn to visual content. They are more likely to engage, share and recall it.

Incorporating graphics into your social media marketing strategy is a good call, and – good news! – there are tons of online tools to help you create eye-catching, professional-looking visual content to share on Facebook, Twitter and all of your other social channels.

The following list includes one dozen of our favorite tools you can use to create a wide variety of…Read more

Filed Under: Blogging, Content Marketing, Design, Social Mediatagged with: , , ,