March 17, 2016 by
Here are this week’s top content marketing picks.
“From a common sense point of view, it’s quite logical to say that if users search for something more, they are able (and likely) to buy more. As it turns out, this correlation doesn’t work within digital marketing niches. The commercial potential of a certain digital marketing service is not in direct proportion to the search volume it receives.”
“Here’s the funny thing: I’ve been…Read more
March 4, 2016 by
Check out our top picks of the week in our latest edition of Content Marketing Tips. And don’t forget to sign up for our newsletter to get more recommended reads delivered right to your inbox.
Here are this week’s picks.
1. Facebook Reactions: What Marketers Need to Know – Now, instead of merely “liking” a post, Facebook users can can indicate other reactions, including love, anger and sadness. How will this impact your Facebook business page? Check out these great tips from Kristi Hines.
2. 22 Ways to Promote Your…Read more
February 26, 2016 by
Finding compelling, fresh content to share with your social media followers can be challenging, but it really is necessary if you hope to stand out above the noise of everyone else in your fans’ feeds.
You need a consistent stream of attention-grabbing, absorbing, applicable content to build a meaningful relationship with your fans and draw even more followers across the social channels you use. But how do you accomplish this without spending every waking hour scouring the internet for share-worthy stuff?
Don’t stress! Instead, use a combination of the tricks, tools and…Read more
February 19, 2016 by
Each week, we select five of our favorite articles on content marketing to share. If you’d like to have these delivered directly to your inbox, don’t forget to sign up for our weekly newsletter!
Here are this week’s picks.
1. 12 Incredibly Useful Video Tips To Make Better Videos – Does the mere thought of being caught on camera turn you into a babbling goof? Peg Fitzpatrick gives some great advice on how to overcome the anxiety and make a better video in the process.
2. Steal These 37…Read more
February 4, 2016 by
Looking for a little inspiration to try something new on social media or on your blog? Check out these great articles, our top five curated picks of the week.
1. 4 Ways to Leverage Google Analytics to Reach New Customers
Mike Arce points out that you can use Google Analytics for “so much more than just reporting, analyzing, and measuring results.” He then goes on to give some super examples of how to utilize some of the tools in GA to come up with strategies to both attract and nurture new leads.
January 29, 2016 by
One of the quickest ways to come up with content ideas for your editorial calendar is to use themes based on seasons, holidays and events. You may already incorporate major holidays such as Valentine’s Day, Thanksgiving, Christmas and Independence Day into your content marketing strategy, but if that’s where your seasonal content creation ends, you could be missing out on a treasure-trove.
What’s It All About?
Your first option is to create content based on an actual season (spring, summer, fall or winter). This type of content can have a broader theme and is…Read more
January 22, 2016 by
Have you been thinking about creating content for YouTube, Snapchat, Instagram and other multimedia platforms, but not sure how these platforms will fit into your marketing mix – or how you should even begin? In this week’s collection of content marketing tips, we’ve focused on advice and strategy given by experts in these arenas to help you get going.
By the way, if you have any other great articles or sources you recommend on these topics, we’d love to hear. Just leave us a note in the comments!
January 4, 2016 by
The new year has arrived, so this week we shared some outstanding articles that are loaded with some great gifts for content marketers: tools, tools, and more tools. And if you haven’t done so already, sign up for our newsletter here: Subscribe to the Content Marketer’s Corner. It’s a terrific gift to yourself for the coming year.
Now, on our top picks of the week!
10 Essential Tools for Social Media and Content Marketing Management
Below are some of the top tools to make your team better, faster, and more confident when it…Read more
December 28, 2015 by
This week’s content marketing tips newletter included exceptional insights and advice on using Twitter for social media marketing. If you haven’t signed up for our newsletter yet, you can do so here: Subscribe to the Content Marketer’s Corner
Now, on to this week’s top picks!
How To Become A Twitter Marketing Pro With $0 Budget
Here are some tips and tools, in an infographic from Salesforce, that anyone can use to become a Twitter marketing pro.
If your content marketing budget is a bit tight, you will appreciate the tips and tricks in this post…Read more
December 17, 2015 by
Where has the time gone? 2015 is drawing to a close, which has many content marketers considering how they will approach their tasks in the coming year. You can get a jump on 2016 by subscribing to our content marketing tips newsletter here and by checking out this week’s best offerings from around the web.
35 Content Marketing Statistics You Need To Know In 2016
The statistics contained in this post are generally focused around content marketing as an industry and practice, rather than on stats for specific…Read more